Cold Star Project

Ken Moskowitz - Thinking Like A Successful Business Owner As You Scale - The Cold Star Project

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* BUILDING a business 

* RUNNING a business

* Running a SUCCESSFUL business  

are all different things, and Ken Moskowitz of AdZombies is on the Cold Star Project with Jason Kanigan to tell us stories that highlight the differences.  


We begin with the question, "Do companies actually learn anything?", and continue with how to put the right people into the right seats.  


Our discussion about scaling covers:  

  • business structure that doesn't fit the corporate model
  • delegation of control and the corresponding trust needed in your people
  • dealing with being easily distracted as a founder
  • the difference between what Ken thought scaling was and what he found it to really be
  • what to deliberately ignore and what to concentrate up on when deciding whether or not to bring on a new employee  


    • What business are you in? What business are you really in? And what business should you be in, to "future-proof" your business? Ken poses and gives his real-world examples to answer these questions.  


    This is one of the top five interviews I've hosted. 


     Talk to Cold Star: http://bit.ly/talktocoldstar

     

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    Cold Star ProjectBy Jason Kanigan
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