I am joined in this episode by Ken Tomita, the founder and CEO of Grovemade, the Portland based company that make beautiful desk accessories. Ken talks about his journey from artist to iPhone case maker to nationally recognized maker of furniture for your desktop. He describes how the journey shaped the company's culture and how they determine which products to create. There is so much more involved than building a great product. Ken's wisdom is relevant for anyone starting or building a business of any kind.