The Bigger Life Podcast

Ken Trent: The Risk Adverse Entrepreneur


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In this episode we sit down with Ken to unpack the real journey of becoming an entrepreneur — from college lessons that don't pay off, to partnerships that implode, to finding smarter, low-risk ways to build a thriving business.

You'll hear Ken's unfiltered take on:

  • Why grades and degrees don't guarantee success in the real world

  • The hidden danger of 50/50 partnerships (and what to do instead)

  • How to start lean, lower risk, and still aim for huge upside

  • Finding the right people to work with and protecting your equity the smart way

  • Balancing family, life and entrepreneurship without losing yourself

  • Lessons learned from early failures and what Ken would do differently now

If you're a founder, future entrepreneur, or someone dreaming of leaving the 9-to-5, this conversation is full of insights that could save you years of trial and error.

🔔 Subscribe for more episodes on building a business, taking smart risks, and designing a life you actually want.

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The Bigger Life PodcastBy Ben Gottfredson & Kallan Webster