Being surrounded by strong, decisive women was the common thing growing up. I recall a very a common phrase used by my mom “Don’t tell me how much you want it, show me how hard you are willing to work for it”. Today that phrase is sitting at the center of this episode with the story of Kendra Conception, an entrepreneur, business woman, and leading director of one of the major fitness clubs around the world. Kendra is a vivid example that no matter where you come from you get to write your own story.