The Sales and Rev Ops Effect

Key Metric: Closed Won trend  (S4, Ep 15)


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The Sales Ops Effect is a podcast dedicated to driving predictable growth in small to medium-sized businesses through effective sales operations. Hosted by an experienced sales operations expert, the podcast dives deep into the metrics and strategies that enable sustainable business growth.


Welcome to The Sales Ops Effect Podcast!In this episode Key Metric: Closed Won trend  (S4, Ep 15),  Charlene dives into the essential "Closed-Won" metric, a cornerstone for driving predictable growth and establishing successful client relationships.

Charlene emphasizes the importance of a legally binding agreement as the true definition of a closed deal, cautioning against the pitfalls of premature celebrations. She explains how tracking trends in Closed-Won can reveal seasonal fluctuations and set realistic expectations, helping your team stay grounded in reality.

Charlene also offers actionable insights on how to break down this crucial metric by opportunity type, services, and industry.

This approach allows for a more nuanced understanding of your business's performance, uncovering growth opportunities and potential challenges across different sectors.Whether you’re in sales, leadership, or operations, this episode is packed with strategies to help you analyze Closed-Won trends effectively and use this data to inform your growth strategies.

Don’t miss out on this deep dive into one of the most critical metrics in sales operations

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The Sales and Rev Ops EffectBy Charlene Thompson