Welcome to the debut episode of the Industry Transparency Podcast! Join Len Monheit (CEO of ITC, Executive Director of GPA and CSA) and Steve Imgrund (Marketing & Communications Director) as they unpack key takeaways from Vitafoods Europe 2025, a show that brought new energy, international reach, and candid conversations about the future of the health ingredients industry.

In this episode, they dive into:

• Major trends from the show floor: women’s health, active aging, the microbiome, third-party testing, GLP-1 support, and innovative delivery formats.
• Shifts in formulation and regulatory expectations, and why brand trust increasingly depends on transparency.
• A fresh comparison between legacy shows like SupplySide and the reinvigorated Vitafoods in Barcelona.
• Evolving narratives around collagen, probiotics, and prebiotics, and the areas where science still needs to catch up.

What’s Ahead on the Industry Transparency Podcast

This podcast is your backstage pass to the evolving world of health and nutrition. In future episodes, you’ll hear:

• Deep dives into globally relevant trends. From biotics and botanicals to longevity and metabolic health.
• Expert-driven discussions with researchers, formulators, clinicians, and ingredient innovators.
• Perspectives across categories from the Global Prebiotic Association, Collagen Stewardship Alliance, and Industry Transparency Center.
• A balance of timely event coverage, and bold questions, like what’s really happening with GLP-1 and weight loss claims?

Whether you're a brand, supplier, clinician, or R&D leader, this podcast is designed to keep you informed, inspired, and ahead of the curve.

Connect with us on LinkedIn or visit us at itcstrategy.com