Hosts Nat and Julie discuss the rise of Kidfluencers, who are child influencers and entertainers on social media accounts run by their parents. We question the ethics of the 'job', just how much information is too much to share on the internet, and whether its influence on child viewers' lives is a positive or negative one. With the kidfluencer industry reaching into the billions of dollars, but very few laws to protect the earnings and working rights of the kids, we explore just how complex it is to create rules around what seems to be a fun hobby between parent and child.