Geniuses Of Copywriting

Kim Krause Schwalm

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Today on Geniuses Of Copywriting we speak to Kim Krause Schwalm, one of the youngest-looking 20-year veterans of direct response, who's responsible for a ton of controls and winners at companies like Boardroom, Agora Financial and even National Geographic.You'll discover:

  • The story of growing her division at Philips Publishing to $30M in revenue in the 90's using direct response copy
  • How she wrote a winner 6-page mailer that sold a TON of $400 air purifiers with a powerful story
  • Back end sales: The secret strategy of all successful businesses

    • Kim is a world class copywriter & marketing strategist with experience working with some of the biggest names and companies in direct response. 

    ...more
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    Geniuses Of CopywritingBy Brian Cassingena
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