Today, Yin Woon Rani shares her perspective on leadership and reveals what it truly means to 'know thy heart.'

Yin Woon Rani is Chief Executive Officer and Chief Marketing Officer of MilkPEP, a marketing and education group funded by U.S. milk companies. With nearly 30 years of integrated experience across CPG companies and marketing agencies, Yin joined the MilkPEP team in 2019 seeking to be a catalyst for change - with a goal of both propelling the dairy industry forward while driving reconsideration of milk through strategic and meaningful programming.

Born in Malaysia and raised in Singapore, Rani emigrated to the US to attend Yale and went on to drive integrated marketing experiences at some of the most recognizable brands in the US including P&G, Campbell's, L’Oreal, Hasbro, Smucker's, and more. 

As a female AAPI leader, mother, and marketer, she is dedicated to making space for underrepresented voices and is excited to usher in a new era for dairy milk.