Xpansion Code Radio

Know when to pivot


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What is “Pivoting”?

  • Pivoting is shifting to a new strategy in your business
  • A new strategy could be changing your pricing
  • A new strategy could be focusing on a different profit center
  • A new strategy could be adding a new profit center
  • A new strategy could be removing a profit center
  • A new strategy could be focusing on a different set of customers
  • A new strategy could be changing your marketing and advertising

How to know when you should pivot in your business.

  • Industry Trends
  • Your Company is Always Playing Catch-Up
  • There’s Too Much Competition
  • Your Company Has Hit a Plateau
  • There’s Limited Response from Your Marketplace
  • One Thing Gets the Most Traction

How to Pivot your business effectively

  • Do it as soon as you can
  • Listen to your customers
  • Don’t scrap thing that are already working for you
  • Create new systems and procedures or revamp some of the old ones
  • Make sure your pivot presents opportunities for growth

I am inviting you to check out my resources page. It is completely FREE and has a ton information and some downloads. You can find it at resources.xpansioncode.com.

I will be releasing new episodes every Monday, Wednesday and Friday!

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Xpansion Code RadioBy John Nichols

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