To take your business to the next level, you need to have a clear and precise understanding of who your competition is, and how they operate. You need to know what you’re up against, so that you can position yourself strategically in the market, and stand out in your industry. Knowing your competition and how they reach their target audience will help you understand who your audience is, and how you can reach them as effectively as possible. Today’s episode will get you thinking about how you can develop the strongest position in the market, and stand out from your competitors.