Branding guru Marty Neumeier says, a brand strategy is “a plan for the  systematic development of brand in alignment with a business strategy.”  Brand strategy is part of a business plan that outlines how the company  will build rapport and favorability within the market. The goal of a  brand strategy is to become memorable in the eyes of the consumer so  that they decide to patronize your business over the competition.

For discussing on this topic we have with us Tom Berry. He is brand  strategist & Creative director at Studio Bennu. He can help your  business become a thriving brand that people love. 

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Connect with Tom Berry : https://twitter.com/tomberryCD 

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Recommended Video on Mentorship https://youtu.be/n2TxUafGbHc

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