Business of eCommerce

3 KPIs to Focus on to Grow an eCommerce Business (E131)

06.25.2020 - By Charles PalleschiPlay

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* Chase Clymer* Co-Founder of Electric Eye Agency

Show Notes:

* Traction by Gino Wickman* Profit First* Clockwork* Don't make me think* 3 Main KPIs* Trafic* Paid Media* Don't put all your eggs in the paid basket* Organic* Keep the current system going* Delegate content* Conversion Rate* Check mobile vs desktop* Focus on UX* Average Order Value* Bundles* Upsells* Post Purchase Upsells* Jordan Gal From Cart Hook* Pre Purchase Upsells* Cross-sells* Bonus - Customer Lifetime Value* Need 10k users per month to start to optimize conversion rate optimization* Klaviyo or Drip* Find most engaged subscribers and ask 3 questions* Why do you buy our product?* What could we do better?* What do we do good/bad?* Hotjar* Google Analytics Annotate* Focus on one project at a time

Sponsors:

* Drip – Get a free demo of Drip using this coupon code!* Spark Shipping – eCommerce Automation

Bio:

Chase Clymer is the Co-founder of Electric Eye, an agency that increases sales for eCommerce brands. Chase is also the host Honest Ecommerce, a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business.

Links:

* https://electriceye.io/* https://honestecommerce.co/* https://twitter.com/chaseclymer

Transcript:

Charles (00:00):

In this episode of the business. E-Commerce I talked with chase climber about the three KPIs to focus on to grow your eCommerce business. This is a business of eCommerce episode one 31.

Charles (00:17):

Welcome to the business of eCommerce. The show that helps eCommerce retailers start launch and grow their eCommerce business. I'm your host, Chuck [inaudible] I'm here today with chase climber. Chase is a cofounder of electric eye, an agency that increases sales for eCommerce brands. Chase also hosts honesty, commerce, a weekly podcast, community and educational resource providing online stores owners with honest, actionable advice to increase their sales and grow their business. I asked Jason on the show today to talk about the three KPIs that you should focus on to grow your eCommerce business. So, Hey chase. How are you doing today?

Chase (<a href="https://www.rev.com/transcript-editor/Edit?token=F7a-cyrJKvbS3PtM3Gq56egt1xmIGPB4lGZDp_QG9S2WzE0ZD6hJPT08rb66uj4gql4...

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