Today, I'm speaking with Marjo Kenttälä, an expert in EdTech testbed programs, to unpack what testbeds actually are, how they differ from traditional evaluation approaches, and why they might be the competitive advantage your startup needs.

We'll explore how testbeds create structured environments for testing educational technology in real-world settings, what founders should expect when entering a testbed program, and how to make the most of these opportunities to gather the kind of rigorous evidence that investors, schools, and procurement teams are increasingly demanding.

Whether you're considering applying to a testbed program or just curious about alternative pathways to validation, this conversation will give you practical insights into an evaluation model that's gaining momentum across Europe and beyond.