Our guest today is Kritika Oberoi, co-founder and CEO at Looppanel, a young startup that wants to ensure that user experience researchers never miss a single piece of important feedback that could go into making their products better. Kritika is also among the first cohort of women founders in Sequoia Capital’s Spark programme. In this episode, she talks about how her own experience led to Looppanel, some early success, and plans ahead.

(00:39) Introduction to The Daily Tech Conversation

(00:53) Our guest today — Kritika Oberoi, co-founder and CEO, Looppanel

(01:36) What Looppanel the product is about, the idea came about

(06:17) A snapshot of the company

(07:46) Where Looppanel is on its product development journey

(08:56) How Looppanel makes a difference — takes away the drudgery of an excel sheet

(11:18) Features that make Looppanel stand out

(15:11) The target users for Looppanel

(16:48) Early mapping of who the users should be to the actual experience today — a fairly good correlation emerging

(18:07) How the majority of the features that are built into software products are rarely used

(23:44) What Looppanel is doing about ensuring that its customers take full advantage of all the features it offers

(26:08) Early customer feedback for Looppanel

(28:54) How Kritika dove into being a startup founder

(33:19) Being part of Sequoia Spark

(34:58) Plans ahead over the next 12-18 months

Theme music courtesy Free Music & Sounds:

https://soundcloud.com/freemusicandsounds