JJ was just a normal kid. He was born in Watford, Hertfordshire England in 1992. His parents are of Nigerian descent. He came into YouTube during a time which he said it was largely still not understood. As he grew so did the platform. Now YouTube has become a major competitor to mainstream radio and television. While KSI’s brand grows his rise to fame has not been without controversy. Due to incidents at a Eurogamer event he was banned from all future conventions and MIcrosoft cut ties with him in 2013 as well. He had to do some growing up and has stated that as he has gotten older he has started to see the lines more clearly. Now he is sitting at the top of YouTube fame with over 12 million subscribers and over 1.5 billion views.