When you hear the word stereotype, what is the first thing that comes to mind? Is it negative? Often it is. In this episode we look at stereotypes as a concept. What is the good, the bad, and the ugly of it. How do stereotypes help guide us in business, help create the first impression we desire, help guide the people we look to bring in. In life, how do stereotypes hold us back and effect us. It's a deep topic, but a really great discussion!

Books/Resources Mentioned:

Weller Bourbon

Andy Frisella

Daryl

Dunkin Donuts

Starbucks

Dan Ariely - Predictably Irrational

Westside Barbell

Joe Lasko

Seth Godin

Dr. Ulm

Mark Manson - Subtle Art of Not Giving a Fuck

Howie Mandel

Alien Gear

Element Skateboarding

Arnold Schwarzenegger 

Viktor Frankl - Man's Search for Meaning

David Baffa

Strong Coach 

*Join the Kamiwaza Book Club and get in on the learning! Visit www.kamiwaza.co and click the "premium subscription" to sign up today!

Important Links:

Project Lift

Endeavor Defense and Fitness

Aaron Jannetti Blog

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Kamiwaza Podcast

Drew Dillon

Aaron Jannetti 

Music courtesy of... 

Goblins from Mars: https://soundcloud.com/goblinsfrommarshttps://twitter.com/boris_and_mikehttps://www.facebook.com/goblinsfrommarshttps://www.youtube.com/channel/UC7r8...

Music from Soundcloud Music provided by RFM: https://youtu.be/F2O_6lTcDd8