L2D adds up Black Friday shoppers. Black Friday specials attracted 15% more visitors to Liberty Two Degrees'
shopping centres than last year.
Liberty Two Degrees (L2D) has been installing a new camera system at its
shopping centres so it can count how many visitors they attract. The Syenap
foot count system has already been installed at Sandton City and the results
show that 8.2% more shoppers visited the centre in the year to end-September.
It's also seen encouraging foot-count growth at its other centres. This Black
Friday, 15% more shoppers visited centres in its portfolio than last year.
The shopping centre owner said by studying data analytics, it can better
understand customers' needs and preferences, enabling its centres to set
trends in the retail sector
In an investor update, it said it had seen a marked improvement in retail
vacancies over the period. Trading density at its centres rose 3.4% excluding
the Midlands Lifestyle Centre and Botshabelo Mall. Sandton City and Eastgate
both grew trading densities by more than 5%, with densities slipping slightly
at Nelson Mandela Square and declining by 5.6% at Melrose Arch. It said it was
continuing its engagement with the management of Edcon and was taking
proactive measures to reduce the exposure of its portfolio to the retail
group.
Although the Edcon brands in the portfolio continue to show positive trading
density growth, managing L2D's exposure to the market risks of Edcon remains a
high priority," L2D said.
In the office sector, the competitive environment, an oversupply of space in
the Sandton CBD and the weak economy remained a challenge. It said it was
making considerable efforts to attract the right tenants and retain existing
tenants. Office fancies declined to 8.7% in September from 9.7% in June.
L2D said it remained on track to deliver its forecast 60c distribution share
this year. It said its conversion from a collective investment scheme to a
corporate real estate investment trust (REIT) earlier this month improved its
structure to optimise shareholder value. The conversion resulted in the
cancellation of a PUT option by Liberty Group and the internationalisation of
the property management company. At the same time, it acquired 1.2 rand billion in
property assets from the Liberty Property Portfolio, funding it with debt. It
said the introduction of a conservative level of debt had enhanced its capital
structure, with a current loan-to-value of 116%.
The new leases concluded in the period are indicative of the continued strong
retail demand at the centres," L2D said. "The portfolio remains well
positioned for operational growth, supported by good quality underlying
property income and supplemented by yield-enhancing developments."
Its shares ended trade 4.3% higher at 7.50 rand.