
Sign up to save your podcasts
Or
Is a Software as a Service (SaaS) model right for your organization? Peter Cohen, Managing Partner with SaaS Marketing Strategy Advisors, stops by to discuss the reasons to (and not to) transition your product to SaaS, with details on some of the agile marketing and social media strategies to consider. For more from Peter, visit…
The post Labcast: Prepping Your Marketing Strategy for SaaS appeared first on OpenView Labs.
Is a Software as a Service (SaaS) model right for your organization? Peter Cohen, Managing Partner with SaaS Marketing Strategy Advisors, stops by to discuss the reasons to (and not to) transition your product to SaaS, with details on some of the agile marketing and social media strategies to consider. For more from Peter, visit…
The post Labcast: Prepping Your Marketing Strategy for SaaS appeared first on OpenView Labs.