Exploring the fascinating rise of Labubu! 🎧Our new podcast dives into the marketing magic behind its viral success with Shirin Khalaf, marketing student at OSB.Tune in to uncover the strategies that made this little monster a global phenomenon!#Labubu #MarketingPodcast #Virality #CaseStudy #PopMart #ToyMarketing #DigitalMarketing #ConsumerBehavior #NewEpisode #jessygrades #OSB #AUB

Exploring the fascinating rise of Labubu! 🎧 Our new podcast dives into the marketing magic behind its viral success with Shirin Khalaf, marketing student at OSB. Tune in to uncover the strategies that made this little monster a global phenomenon! #Labubu #MarketingPodcast #Virality #CaseStudy #PopMart #ToyMarketing #DigitalMarketing #ConsumerBehavior #NewEpisode #jessygrades #OSB #AUB

Labubu's Virality

Our marketing senior lecturer Dr. Jessy is hosting #MarketingTalks , a new series of podcasts, that we launched at the Suliman S. Olayan School of Business (OSB)|AUB
 
During the talks, the guest and her will tackle various marketing-related topics, practices, applied strategies, future trends, and successful campaigns... even students are joining to discuss some big brands' failures and stories! 

Stay tuned every week for a new exciting topic and you could watch it too on our Youtube Channel 
https://www.youtube.com/playlist?list=PLkQdR3AFmZwoG8f7gycV_eIx0lHOJFV7l

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Marketing

Our marketing senior lecturer Dr. Jessy is hosting #MarketingTalks , a new series of podcasts, that we launched at the Suliman S. Olayan School of Business (OSB)|AUB During the talks, the guest and her will tackle various marketing-related topics, practices, applied strategies, future trends, and successful campaigns... even students are joining to discuss some big brands' failures and stories! Stay tuned every week for a new exciting topic and you could watch it too on our Youtube Channel https://www.youtube.com/playlist?list=PLkQdR3AFmZwoG8f7gycV_eIx0lHOJFV7l

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Labubu's Virality

Labubu's Virality