<p>Today Craig encourages us to treat employees like clients. In tight or loose labor markets, it’s always a better way to treat staff like clients, because employee loyalty and continuity is a major factor in determining whether clients' needs for value are met.</p>

Today Craig encourages us to treat employees like clients. In tight or loose labor markets, it’s always a better way to treat staff like clients, because employee loyalty and continuity is a major factor in determining whether clients' needs for value are met.

Ladies and Gentlemen | TBS ThinkPiece by Craig Lonnee

DDB Group Philippines, a leading integrated marketing communication group, started in June 2020 the TBS ON program, which is the new normal version of The Bernbach School, our exclusive learning hub run by our Chief Development Officer Craig Lonnee. TBS ON consists of think pieces that aim to inculcate fundamental management and leadership principles while encouraging us all to strive towards being even better and inspiring managers. This channel contains the audio versions of these valuable think pieces for a larger audience to enjoy.

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Ladies and Gentlemen | TBS ThinkPiece by Craig Lonnee

Ladies and Gentlemen | TBS ThinkPiece by Craig Lonnee