Software Asset Management rose with the need to manage on-premise software. However, the birth of SaaS and cloud-based applications has changed the game. In this episode, former Nike SAM pro and Zylo SAM evangelist, Lance Giles, shares what a golden opportunity software asset managers have in front of them and the lessons he’s learned diving head-first into SaaS management.

Episode Highlights

• [01:55] Lance Giles reflecting on shifts in his software asset management experience
• [05:20] Building and running a global SAM project at Nike
• [08:31] Visibility and support from leadership for SAM goals after an external audit at Nike
• [10:42] A process of elimination in deploying a SAM strategy and effort
• [13:02] Centralize and bring data together, bring decision-making together
• [15:14] Everybody in the company was a software asset manager
• [17:34] Classic missteps Lance has seen in rolling out a SAM strategy, and lessons learned
• [19:37] Pay reasonable attention to what is happening at the software market
• [22:28] On SaaS products shifts and the opportunity in SaaS