From New Jack Swing roots to Salsa Rap experiments, Bronx veteran Lance Romance breaks down his “Why Now” moment—re-imagining Taylor Swift’s Life of a Showgirl through a hip-hop/R&B lens. 

We trace Lance’s journey from his 1991 Fortune & Fame era (Ichiban Records) to 50+ indie releases, civic advocacy cuts (“Gets Vaccinated”), and 2024–2025 projects like King of English, Salsa Rap, Performance, Duetapes, and Set Styles. He shares studio lore from NYC to ATL, the Latin-hip-hop spark behind “Ay Mamita” (as Carsello), and why choosing fortune over fame kept him creative—and ready for this remix moment tied to Swift’s drop. 

If you love origin stories, producer grind, and genre-bending remixes, this episode is your play.

Listen & explore:

• More on Lance Romance → https://beatstorapon.com/lance-romance
• Beats to Rap On (home) → https://beatstorapon.com
  
  

Episode highlights:

• The “Why Now” behind Lance’s R&B/hip-hop take on Life of a Showgirl
• From Run-DMC tour days and New Jack mentors to ATL studio seasons
• The Carsello chapter: “Ay Mamita” and early Latin-hip-hop crossover
• Publishing years, ghostwriting vs. session writing, and staying power
• How 50+ albums happened—indie mindset, internet era, no boss

Perfect for fans of: hip-hop history, R&B remixes, New Jack Swing, Latin hip-hop, producer diaries, artist reinvention.

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