Last Week in Local: Local Search, SEO & Marketing Update from LocalU

Last Week In Local 10/4/21


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Join Carrie and Zach as they discuss how to create the best local landing pages, what's new at GMB, YouTube Shorts, Google getting Instagram and TikTok videos indexed, a possible algorithm update, and what's new in the SERPs on this week's episode of Last Week in Local!

Zach’s Links:

  • Mobile images on Desktop - Joy Hawkins via Twitter - https://twitter.com/JoyanneHawkins/status/1443976979804565506
  • Indented SERPs More Visible - Joy Hawkins via Twitter - https://twitter.com/JoyanneHawkins/status/1443219733394898967
  • YouTube Shorts: An Introductory Guide - Greg Jarboe via SearchEngineJournal.com - https://www.searchenginejournal.com/youtube-shorts-guide/382267/
  • Google Working on Indexing Instagram & TikTok Videos - Matt Southern - Search Engine Journal - https://www.searchenginejournal.com/google-working-on-indexing-instagram-tiktok-videos/421018/#close


Carries links:

  • Best Local Landing Pages: A Blueprint - Carrie Hill - BrightLocal - https://www.brightlocal.com/learn/best-local-landing-pages/
  • How to find a lost CID# to submit issues to GMB forum Thread shared by Colan Nielsen via LocalSearchForum.com - https://twitter.com/ColanNielsen/status/1445004171116261376
  • Does Adding Photos in Google My Business Increase Ranking? [Case Study] Joy Hawkins - Sterling Sky- https://www.sterlingsky.ca/photos-ranking-google-my-business/
  • How to see title tag rewrites using ahrefs - Easy Peasy - shared by Brodie Clark via Twitter -https://twitter.com/brodieseo/status/1444263911226630154
  • Huge Google Search Ranking Algorithm Update On 10/2 & 10/3 - Unconfirmed - Via Barry Schwartz at SERoundtable.com - https://www.seroundtable.com/google-search-ranking-algorithm-update-32185.html
  • Google Starts Testing GMB Offer Posts as Justifications and Also within Location Panels- Brodie Clark via Twitter - https://twitter.com/brodieseo/status/1443476474078453760
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Last Week in Local: Local Search, SEO & Marketing Update from LocalUBy Mike Blumenthal - Carrie Hill