Mike’s Links

• Meta, Microsoft, AWS, and TomTom launch the Overture Maps Foundation to develop interoperable open map data - https://techcrunch.com/2022/12/15/meta-microsoft-aws-and-tomtom-launch-the-overture-maps-foundation-to-develop-interoperable-open-map-data/?utm_source=tldrnewsletter
• Google doubles up on E with updated search quality raters guidelines (E-E-A-T) - https://searchengineland.com/google-doubles-up-at-e-with-updated-search-quality-raters-guidelines-e-e-a-t-390343
• Visual Elements Gallery of Google Search | Google Search Central  |  Documentation  |  Google Developers - https://developers.google.com/search/docs/appearance/visual-elements-gallery
• Google Search Status Dashboard - https://status.search.google.com/
• Google releases December 2022 link spam update - https://searchengineland.com/google-releases-december-2022-link-spam-update-390336
• DataChazGPT - Using Chat.open.ai to generate schema (on Twitter) - https://twitter.com/datachaz/status/1604048166386548737
• 13 Age-based Local Business Review Preferences You Can Serve - https://moz.com/blog/age-based-local-business-review-preferences
• Darren Shaw- Whitespark Local competitor analysis on Twitter - https://twitter.com/DarrenShaw_/status/1603785162189598720
• Joey Abna - GPB Product listing insights coming on Twitter - https://twitter.com/joeyabna/status/1603460715796463618
• Google Adds “Add a Map to Your Website” Feature to Google Business Profiles - Local University - https://localu.org/google-adds-add-a-map-to-your-website-feature-to-google-business-profiles/
• Why You Should Add Videos to Your Google Business Profile - Local University - https://localu.org/videos-google-business-profile/

 

Carrie’s Links

• Last Week in Local is going live! Starting Jan 9, 2023 - https://twitter.com/localuniv/status/1603864149217251328
• Elizabeth Rule on Suds & Search with SearchLab’s Mark Bealin - https://searchlabdigital.com/blog/suds-search-142-elizabeth-rule/
  • using SEO and PPC strategies, effective content creation, and what to do if a competitor is spamming Google
• Seeing "Trending Searches" when searching on Google. Via Colan Nielsen of SS - https://twitter.com/ColanNielsen/status/1603743911327006721
  • Seems to be localized depending on your search location. 
• GA4 FINALLY has a landing page report - via Krista Seiden - https://twi

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