Last Week in Local: Local Search, SEO & Marketing Update from LocalU

Last Week In Local - Febuary 27th, 2023


Listen Later

Tip of the Week

  • When Can Service-Based Businesses Have Multiple Google My Business Listings? Joy Hawkins - Sterling Sky
    https://www.sterlingsky.ca/multiple-google-my-business-listings/

Mike’s Links

  • Does adding a list of offered amenities to store location pages improve SEO? - SearchPilot
    https://www.searchpilot.com/resources/case-studies/adding-amenities-to-store-location-pages/
  • How to Identify Authentic Calls or Texts from Google for Your Business H/T Claudia Tomina
    https://reputationarm.com/how-to-identify-authentic-calls-or-texts-from-google-for-your-business/
  • Help protect against fraudulent calls - Google Business Profile Help
    https://support.google.com/business/answer/6212928
  • Impact of Google easing review filter to placate Local Guides
    https://www.youtube.com/watch?v=qElvb0xo7xQ

Carrie’s Links

  • Attend LocalU Advanced in Dallas - April 26, 2023
    https://localu.org/dfw-23
  • Google Search Console adds daily bulk data exports to BigQuery - Barry Schwartz via Search Engine Land
    https://searchengineland.com/google-search-console-adds-daily-bulk-data-exports-to-bigquery-393380
  • A new set of Double Justifications comes to Google Local Finder - Amy Toman via Twitter
    https://twitter.com/BubblesUp/status/1628838278676770822
  • Unlocking the Power of Google Tabs to Determine Keyword Intent Colan Nielsen via Sterling Sky 
    https://www.sterlingsky.ca/unlocking-the-power-of-google-tabs-to-determine-keyword-intent/
  • Google: Embedding Local Reviews Collected By Third Parties Does Not Help With Web Search Rankings - Barry Schwartz via Search Engine Land 
    https://www.seroundtable.com/google-embedding-local-reviews-seo-34945.html
  • Live webinar: What you need to know about GA4 - Crystal Carter, Krista Seiden, Mordy Oberstein
    https://www.wix.com/seo/learn/resource/webinar-what-you-need-to-know-about-ga4
  • Gary illyes at Pubcon - Google’s Principles on AI via Jenifer Slegg at Pubcon Austin this AM
    https://twitter.com/jenstar/status/1630218140373196802/photo/1
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Last Week in Local: Local Search, SEO & Marketing Update from LocalUBy Mike Blumenthal - Carrie Hill