Last Week in Local: Local Search, SEO & Marketing Update from LocalU

Last Week In Local - May 08th, 2023


Listen Later

Tip of the Week

  • https://searchengineland.com/google-search-to-become-more-visual-snackable-personal-and-human-411769  - Barry Schwartz - Google Search to become more “visual, snackable, personal, and human”
Mike’s Links

  • Google Plans to Make Search More ‘Personal’ with AI Chat and Video Clips
    https://www.wsj.com/articles/google-search-ai-artificial-intelligence-chatbot-tiktok-67c08870
  • Google "We Have No Moat, And Neither Does OpenAI"
    https://www.semianalysis.com/p/google-we-have-no-moat-and-neither
  • Local Link Love: Securing Backlinks in Your Community
    https://www.meetup.com/atlanta-seo-for-local-businesses-meetup/events/293201456
  • Spotlight: Beyond the Google Monopoly
    https://www.brightlocal.com/blog/beyond-google-monopoly/
  • Ep 112: Google’s Local Knowledge Panel – the CMS you never knew you had; Conversations with Claire Carlille
    https://www.nearmedia.co/ep-112/
  • Luca Bove- Google Local Easter Egg on Twitter
    https://twitter.com/lithops/status/1653050414785339393
  • Google Business Profile Community: My client has a listing including a sensitive word (poverty)
    https://support.google.com/business/thread/213179339
  • Darren Shaw – Services visible from Desktop Local Finder on Twitter
    https://twitter.com/DarrenShaw_/status/1653902223041253376
  • Google Local Business Panel: Chat With Live Agent
    https://www.seroundtable.com/google-local-business-panel-chat-with-live-agent-35347.html
Erin Links 

  • TOTW - https://searchengineland.com/google-search-to-become-more-visual-snackable-personal-and-human-411769  - Barry Schwartz - Google Search to become more “visual, snackable, personal, and human” 
  • https://www.seroundtable.com/google-explore-related-visual-search-snippet-35345.html - Barry Schwartz - Google Search Snippet With Visual Explore Features
  • https://www.sterlingsky.ca/breaking-boundaries-of-traditional-google-business-profile-categories-the-power-of-semi-unrelated-categories/ - Colan - Breaking Boundaries of Traditional Google Business Profile Categories: The Power of Semi-Unrelated Categories
  • https://searchengineland.com/local-seo-e-e-a-t-strategy-395449 - Harmony Huskinson - How to build an E-E-A-T strategy for local SEO
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Last Week in Local: Local Search, SEO & Marketing Update from LocalUBy Mike Blumenthal - Carrie Hill