Elizabeth’s Links:

• https://www.searchenginejournal.com/google-clarifies-product-review-best-practices/467398/#close
  • Latest product review upate
  • Focusing on product review pages, not user generated reviews.
  • Focus on who is writing the reviews
• https://www.seroundtable.com/google-date-timestamps-accurate-in-search-results-34211.html
  • Been "working on this" since 2018. Less impactful in the Local SEO space, but for those working on news websites this is a huge pain point.
• https://twitter.com/lilyraynyc/status/1578508310097334276?s=20&t=evPdIWqBsInMnrKALOtlTg
  • Lily Ray retweeted Google Search Liaison about G's partnership with the UN to "ensure accurate information about climate change is prominently displayed on Google". Google claims third party partnerships can NOT affect rankings - but CAN "create new SERP features in addition to regular results"
  • Original Tweet: https://twitter.com/NRO/status/1578284682801717250?s=20&t=NxRMMM-74VtoN7_KZAQ98A

Carrie’s Links

• Google Announces 7 Local Search Updates - at least 2 of the 7 are focused on restaurants - which are notoriously under-marketed (unless they’re a chain w/ a marketing dept) - https://www.searchenginejournal.com/google-announces-7-local-search-updates/466500/#close
• How To Get Your Client Excited About Local Link-Building | Kick Point - https://kickpoint.ca/how-to-get-your-client-on-board-with-a-local-link-building-strategy/
• Localu.org/nov2 - get tickets
• New LocalU website - thank you so much Chris Ratchford!!

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