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Latest Trends in Motorcycle Marketing


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NEW YORK (AdAge.com) -- The recession hasn't been kind to iconic motorcycle marketer Harley-Davidson. It's closing some plants and laying off more than a thousand employees. But despite the fact that Harley is moving fewer hogs, there actually are bright spots for some motorcyele brands that have adjusted more quickly to the new realities. At the International Motorcycle Show, we talk with the Motorcycle Industry Council's Ty van Hooydonk.
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Ad Age VideoBy Advertising Age