Happy 420! In this special episode, BriAnne has a conversation with Ari Cohen, a Cannabis Operations Executive & Entrepreneur, Co-Founder at doobba - Colorado's 1st Social Equity Business & Cannabis Delivery Company.

Ari brings in-depth knowledge from his global executive experience in Cannabis, Restaurant, Bakery, Retail, and Airport industries. He has held leadership roles at BellRock Brands, Dixie Brands, Le Pain Quotidien, OTG Management, and Danny Meyer's Union Square Café and launched infused product manufacturing operations in Canada and 6 US states.

If you are dreaming of starting your own cannabis delivery business or seeking a social equity license in your state. You don't want to miss this episode.

Apply for RMCC's Social Equity Incubator Program: https://academy.rmcc.io/social-equity-incubator-by-rmcc

Timestamps: 0:00 Intro 2:32 Innovation as a Weapon 4:49 Launching Doobba 7:15 Nuances in Colorado Delivery Model 14:40 Licensing Fees 16:13 How to Qualify for Social Equity 23:45 Preparing for 420 & Partnerships 26:15 Future Expansion 28:07 Ari's Hopes For The Cannabis Future 30:55 Applying Global Experience to Cannabis 34:20 Building Operational Standardization 37:42 Collaboration Over Competition 41:00 Fearful Decisions 47:00 Building Customer Loyal Brands