The Financial Marketeer

Launching MoneyHelper: An interview with Danielle Ferguson


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MoneyHelper is the culmination of two years of research and the merging of three legacy brands; Money Advice Service, Pensions Advisory Service and Pension Wise.

Sitting underneath the umbrella of its parent, corporate-brand the Money and Pensions Service (also known as MAPS), MoneyHelper is the organisation's latest move in an effort to provide consumers with a single destination for financial support.

My guest this week, Danielle Ferguson, Partnerships Marketing Manager at MAPS told me all about the journey the organisation has been on.

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The Financial MarketeerBy The Financial Marketeer