This episode of the LMA Podcast features Ben Chiriboga (Nexl) and Jonathan Hawkins (LawFirm CG) as they discuss mergers and acquisitions, the importance of understanding cost structures and return on investment in business development, and the significance of client retention and marketing. Their conversation also highlights the market dynamics of law firms, particularly lateral movements and the influence of individual partners' books of business.

Speakers:

Ben Chiriboga, Chief Growth Officer, Nexl

Jonathan Hawkins, Founder, LawFirm GC

Series Description:

The LMA Podcast focuses on hot topics in legal marketing and business development with conversations driven by industry professionals.