Lead for Good

Lead for Good: A Conversation with Dr. Chad Nelsen - Episode 13


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What does it take to scale a mission-driven nonprofit without losing the heart and soul of the organization?

In this powerful episode of Lead for Good, Chris Looney sits down with Dr. Chad Nelsen, CEO of the Surfrider Foundation, for a candid and insightful conversation about leadership, growth, culture, and mission stewardship.

Under Chad’s leadership, Surfrider has grown from a $5 million organization with 30 team members into a nationally influential $15 million organization with more than 85 staff members, all while strengthening its grassroots network, policy impact, and organizational resilience.

In this episode, Chad shares:

  • His remarkable “mailroom to CEO” leadership journey
  • The mentors and experiences that shaped his leadership philosophy
  • How Surfrider navigated financial decline and rebuilt stronger than ever
  • Why mission focus is critical during periods of growth
  • The importance of leadership coaching and developing leaders at every level
  • Lessons learned about scaling culture, systems, and infrastructure
  • How nonprofits can avoid the dangers of rapid, unsustainable growth
  • Why steady, intentional growth often outperforms chasing big windfalls
  • The future of environmental advocacy and Surfrider’s work around climate resilience and ocean protection
  • One of the most compelling themes of the conversation is Chad’s belief that nonprofit leaders are ultimately stewards of the mission, responsible for making difficult decisions that best advance long-term impact.

    This episode is filled with practical wisdom for nonprofit CEOs, emerging leaders, board members, and anyone seeking to grow an organization responsibly while remaining deeply aligned with mission and values.

    Watch or listen now to this outstanding conversation with one of the nonprofit sector’s most thoughtful and authentic leaders.

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    Lead for GoodBy LeadforGood