There’s arguably no military service in the world with a group identity as deeply ingrained or cherished as the U.S. Marine Corps. How did the Semper Fidelis, “Oohra!” culture come about? More importantly, how can leaders of other organizations create an identity that encourages similar buy-in and team motivation? Giles Kyser explains.

The Doolittle Leadership Center's podcast, Building Better Leaders, features candid conversations with a wide range of influential leaders about their stories— and how they have learned to lead. Dr. Patrick Donley, Director of the DLC, hosts episodes at a variety of exciting locations across the globe as he tours with the DLC's on-location leader development workshops.

Learn more at www.afa.org/DLC