Rod Collins is the former chief operating executive of the Blue Cross Blue Shield Federal Employee Program (FEP), one of America's largest and most successful business alliances, with over $19 billion in annual revenues.

Using the principles and the practices of wiki-management, under Rod's leadership, FEP set new records in operational performance.

The secrets? Shifting from leveraging the intelligence of the few to the collective knowledge of the many. Dawna talks to Rod about what wiki-management is and why it is the only game in town for changing how we manage in complexity.

Rod is the author of the book Leadership in a Wiki World: Leveraging Collective Knowledge to Make the Leap to Extraordinary Performance.