Good Life Property Management

Leadership, Mindset, & Fast Growth with Steve Rozenberg


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Today's guest is none other than Steve Rozenberg. He is co-owner of Empire Industries, a property management company out of Houston, Texas that is just killing it right now. And I'm really excited to speak to Steve, obviously because he has a lot of experience and some cool insight. But he's also big into personal development and mindset, which is what I'm really into as well. 

"I got into this property management, I would say kind of backwards. I never really wanted to be involved in property management, or in real estate, or speaking or any of these things, or business owner for that matter. My background is I'm an airline pilot. I got into this because of 9/11. Being a pilot during 9/11 and having companies kind of crash around you. But having things happen around you, that were out of your control, meaning companies going bankrupt, peoples pensions getting wiped out. Just things happening that ... It's one thing to talk about it, it's another thing when it's actually happening around you. When I say happening around you, literally within days of 9/11 happening, I saw companies that were around for 50, 60 years just basically shut their doors.

"I was actually the most vulnerable at that time because I was so specific in a job. By me learning to be a pilot, flying and doing all those things, that's great as long as that still exists. When it doesn't exist, you're really SOL and you've got no one, nothing to do when airplanes may not fly again. No one ever knew after the days of 9/11 what was going to happen. It's a very scary feeling to think, man, what could I do? I wasn't even qualified to drive a truck. Because I didn't have the commercial license qualification. I'm thinking, man, I could fly a 100 million dollar airplane around the world, but I can't even get a job as a truck driver. 

"So I started buying some properties and flipping some houses and ended up owning an apartment complex with Pete, my business partner. And with that, we ended up selling the complex and started buying a bunch of houses. Typical story, we bought a bunch of low end crappy homes on paper they were supposed to be great, but the reality was that they were not. So what happened was, is that low income, high cash flow never evolved, but yet we were stuck with maybe 30 or 40 bad deals. We couldn't get anybody to manage our properties. So what happened was as we were trying to get a handle on these properties and nobody would manage them. We basically had to turn around and say,'Okay, how do we do this?' The way that we do it is by basically creating a structure to manage them myself."

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Good Life Property ManagementBy Steve Welty

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