Keywords
leadership, marketing, digital strategy, community engagement, trust, women leaders, AI, social offset, inspiration, balance
Summary
KiKi L’Italien—association marketing expert, digitalstrategist, and community-builder—joins Cam on the latest episode of LeadHERShip Bytes™ for a powerful conversation on modern leadership.
KiKi shares her journey into leadership, the courage itrequires, and how AI is reshaping communication and digital strategy. She discusses the critical role of trust in building strong communities and offers real talk on work-life harmony for women leaders.
You’ll also learn about Social Offset, a purpose-driven initiative blending business with social impact, and Association Chat, KiKi’s media platform empowering association professionals.
Tune in to and listen to this episode packed with inspiration, insights, and fresh perspectives on leading with curiosity, purpose, and heart!
Takeaways
- KiKi's journey into marketing began with a passion for writing and communication.
- Courage is essential for leaders to push boundaries and innovate.
- Fear often holds organizations back from taking risks.
- AI is reshaping communication, raising questionsabout trust and authenticity.
- Building trust requires transparency andconsistent communication.
- Balancing work and personal life is a challengefor many leaders.
- Women leaders face unique challenges in today'svolatile environment.
- Curiosity is a vital leadership trait thatfosters growth and understanding.
- Social Offset was created to support socialcauses while conducting business.
- Finding beauty in everyday life can inspire andmotivate leaders.
Chapters
00:00 Introduction to KiKi L’Italien and Her Journey
02:02 The Evolution of Marketing and Digital Strategy
04:30 Courage in Leadership and Overcoming Fear
06:38 Shifts in Digital Strategy and Trust
09:00 Building Trust in Community Engagement
10:22 Balancing Work, Family, and Self-Care
12:03 Advice for Women Leaders
15:08 Trusted Leadership in Digital Spaces
17:43 Curiosity as a Leadership Philosophy
19:38 The Origin of Social Offset
24:29 Finding Inspiration and Beauty in Life
27:26 Future Aspirations and Learning
30:26 Final Advice for Leaders