Skip The Dinner is CareImpact’s year-end Christmas campaign, a fundraising non-event. You keep your time, and you give from wherever you are.

Right now, every year-end gift or pledge is DOUBLED by a generous donor, so your giving goes twice as far to help strengthen CareImpact’s work with churches and community partners across Canada.

Give or pledge here: careimpact.ca/skip-the-dinner

Each donation will be matched before January 1, 2026.

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Description

Wendi Park is joined by Ellen Graf-Martin, who brings a wealth of experience from her missionary background to her expertise in marketing and communications. Ellen opens up about the pivotal role of evangelism in her life, illustrating how her passion for storytelling informed her journey to founding Graf-Martin Communications, a company dedicated to enhancing the voice and impact of organizations promoting hope and justice.

We go into the theology of evangelism, the transformative power of personal stories, and the strategic importance of crisis communication plans for charities. Ellen shares insights drawn from working with The Chosen in Canada, challenges traditional perceptions around the relevance of Jesus in contemporary society, and underscores the significance of contextualizing messages to genuinely connect with diverse audiences.

Throughout the discussion, humility, practicality, and the ability to truly listen emerge as critical themes when sharing one's spiritual journey.

Time Stamps

[06:17] Passion, skill, communication, branding, fundraising, visual identity.

[08:05] Charities face increasing crisis communication challenges.

[13:27] Share message to all, starting close by.

[15:29] Write for the audience, not yourself

[20:41] Connecting and sharing, inspiring through natural expression.

[22:13] Personal responsibility to support community and charities.

[26:44] Evangelism starts from within

[29:03] Self-reflection, transformation, and journey through life.

Guest Links

Graf-Martin Communications: https://www.grafmartin.com/

Instagram: https://www.instagram.com/grafmartincommunications/?hl=en

Facebook: https://www.facebook.com/GrafMartinCommunications/

Linkedin: https://ca.linkedin.com/in/ellen-graf-martin-1857999

Other Links

Join our online community forum! https://www.careimpact.ca/group/journey-with-care-podcast/discussion

Join The CareImpact Podcast Group on Facebook: https://www.facebook.com/share/g/1PgzJWfkq9/

Reach out to us! https://neighbourlypodcast.ca

Email: [email protected]

About the CarePortal: careimpact.ca/careportal

DONATE! Help connect and equip more churches across Canada to effectively journey well in community with the most vulnerable: careimpact.ca/donate

Mentioned in this episode:

Skip The Dinner-Double Your Impact

Skip The Dinner is CareImpact’s year-end Christmas campaign, a fundraising non-event. You keep your time, and you give from wherever you are.

Right now, every year-end gift or pledge is DOUBLED by a generous donor, so your giving goes twice as far to help strengthen CareImpact’s work with churches and community partners across Canada.

Each donation will be matched before January 1, 2026.