BUSINESSMEN of INFLUENCE

Leading from the Front: Building a Brand of Integrity with Mike Claudio


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In this episode of Men of Influence, Tim Holloway interviews Mike Claudio; entrepreneur, business coach, speaker, and founder of WinRate Consulting and Zero Doubt Marketing. Mike shares how he transitioned from the corporate grind to building multiple seven- and eight-figure businesses rooted in clarity, structure, and discipline. He explains the real difference between owning a business and simply owning a job, and outlines the three pillars of a healthy business: mission, people, and process. With contagious intensity, Mike reveals that leadership and influence aren’t just about titles; they're about personal integrity and how consistently you show up, whether in business, marriage, or fatherhood.

Mike also shares his daily habits for success, including cold plunges, affirmations, and a “Champion’s Legacy Statement” that centers him every morning. He emphasizes that exponential growth doesn’t come from marketing tricks, but from delivering real results, being referable, and building a tribe of raving fans. His coaching mindset flows into every area of life, including relationships; and his top takeaway for men is simple but profound: Take your wife on a date. Because success isn’t just what you build; it’s who you build it with. This episode will challenge you to raise your standard, clarify your mission, and lead with purpose, both at home and in your business.


Key Takeaways:

Mission + People + Process = Scale: A business can’t grow without clarity, delegation, and repeatable systems.

Personal Integrity Is Influence: People follow consistency, not charisma.

Results Matter Most: Growth isn’t sustainable unless you’re worth referring.

Self-Coaching Wins the Day: Morning routines and “I am” statements rewire belief and behavior.

Marriage Is Mission-Critical: A supported man becomes an unstoppable man.


“Whether you like it or not, I’m going to coach you. And if you don’t want that, you exit stage left.” - Mike Claudio


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BUSINESSMEN of INFLUENCEBy Tim Holloway

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