The Purpose Effect

Leading or Following Our Customers?


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In this episode, we are joined by Monty Long, Regional Future Business Director at BMT. Together, we unpack the delicate balance between delivering what customers ask for and pushing for the change they may not yet realise they need.

If you’re curious about navigating the grey area between client expectations and future-focused action, and how companies like BMT build lasting trust and value, this conversation is for you.

Tune in for a candid exploration of customer service, value creation, and the leadership required to drive purposeful change in today’s complex world.

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The Purpose EffectBy BMT