Tim McLeod is the CEO of Riverfront Federal Credit Union and is a vision oriented leader with strong business acumen; dedicated to building high performance teams through staff empowerment, thought provoking inspiration and professional ethics. Welcome to the New Direction.... Leading, mentoring and coaching this great organization into the future. Developing a cutting edge operation with a high performance team. Developing market share through deployment of industry best practices, process and procedures. Always verifying knowledge base, enabling the team to do their job and most importantly, staying out of their way.