The AI Experience Podcast: From Basics to Breakthroughs

Leading the Way in Responsible AI: Verkkokauppa.com's Pioneering Journey in AI Governance


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Why You Can't Miss This Episode

In this episode, we explore how Verkkokauppa.com, Finland’s leading online retailer, has pioneered AI governance, balancing innovation with responsibility. Our guest, Ilja Ikonen, the company's CIO and CISO, shares how they built their AI governance framework, the principles guiding it, and how they ensure transparency, fairness, and compliance while driving AI-powered innovation.

Relevant Links

https://www.microsoft.com/en-us/ai/principles-and-approach

https://www.iso.org/standard/81230.html

https://www.ibm.com/docs/en/watsonx/saas?topic=ai-risk-atlas

https://incidentdatabase.ai/

Episode Summary

In this episode, Ilja Ikonen from Verkkokauppa.com joins us to explore how AI governance plays a crucial role in ensuring ethical AI implementation.

We discuss the principles of AI governance, including transparency, fairness, and compliance, and how Verkkokauppa.com applies them in real-world business operations. Ilja also shares insights into the challenges and opportunities that arise when deploying AI-driven solutions in e-commerce and how they ensure their AI models remain ethical and accountable.

Additionally, we touch on the European AI regulations, how companies can prepare for compliance, and what best practices businesses should adopt to stay ahead in responsible AI adoption.

Top 3 Key Learnings

  1. AI Governance is a Business Imperative – Companies that proactively establish AI governance frameworks can enhance trust and mitigate risks.
  2. AI Impact Assessment: Conducting comprehensive AI impact assessments helps identify potential risks, fairness issues, and compliance requirements effectively.
  3. AI Strategy Hierarchy: Developing a multi-level AI strategy that empowers individual departments to manage their own AI use cases fosters innovation and accountability.
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The AI Experience Podcast: From Basics to BreakthroughsBy Sirte Pihlaja