Leah Yingling returns to the show to discuss her partnership with Lululemon and their FURTHER initiative, a first-of-its-kind ultramarathon specifically for women; the brand’s efforts to close the sex and gender data gap in sports medicine that historically underrepresents female athletes; Lululemon’s new women-specific road-to-trail shoe, the Blissfeel Trail; how she’s preparing for this year’s snowy Western States 100; and a whole lot more. 

TOPICS & TIMES:

• Leah’s Lululemon Partnership & the Blissfeel Trail (1:41)
• Attending the Launch Event in Vancouver (6:51)
• Her Biomedical Engineer Background (9:12)
• What is the FURTHER Initiative? (12:00)
• 6-Day Ultramarathon & World Record Attempts (16:41)
• Western States 100 Prep (18:28)
• Bring On the Snow! (21:52)
• Summer Racing Storylines (24:55)

RELATED LINKS:

• Lululemon’s Trail Team 
• Lululemon’s FURTHER Initiative 
• Become a Blister Member
• BLISTER+
• 2024 Blister Summit Info

CHECK OUT OUR OTHER PODCASTS:

• CRAFTED
• Blister Podcast
• GEAR:30
• Bikes & Big Ideas

Hosted on Acast. See acast.com/privacy for more information.