REI Marketing Show

Learn How To Build Trust Through Branding


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Branding is more than just your logo and colors. Aaron and Lyndsay share why branding is important and what fully branding means.   Some key points covered are:   What pieces make up branding - your bio, fonts, colors, tagline, messaging, images, formatting, landing pages Why consistency matters. Where to incorporate your branding - landing pages, website, social media platforms and more What is a branding document - plus they share tips on how to get one started. Plus extra insight on how a branding document can help with quality control, especially when working in a team.
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REI Marketing ShowBy Lyndsay Phillips; Content Coach | Aaron Hoos; Investor, Copywriter