Podcasting is a creative endeavor, but there's a lot of data that can help you grow and improve your podcast. In this episode, Jason and Cee Cee talk with Jay Nachlis, associate consultant and marketing director at Coleman Insights, about what they're learning through strategic research to help podcasters create better content.

The Earfluence Podcast is a production of Earfluence Media and is hosted by Jason Gillikin and Cee Cee Huffman.