Today on Listen to the Experts, we chat with Jessica Ellerm. Jess is the CEO and Co-Founder at Zuper Superannuation. They’re a relatively new kid on the block, although the team is highly experienced and qualified. Together they are turning the perception and notion of superannuation on its head, and they’re doing well! One of their mantras is, “If you want to change the world, start by changing your super.”

IN THIS EPISODE YOU’LL LEARN MORE ABOUT:

(1:20) – What Zuper Does for the Financial Community

(2:38) – The Ideal Client for Zuper

(4:00) – The Importance of Superannuation

(4:39) – When Zuper got Started

(5:36) – How to Attract the Ideal Demographic That’s Not Thinking about Super

(9:25) – What Zuper is Trying to  Achieve with Their Brand

(10:57) – Tackling the World of Social Media

(13:17) – Reaching the Target Audience Through Non-Traditional Mediums

(15:00) – Making Zuper’s Members Their Most Valued Influencers

For More Information about Jessica Ellerm Check Out:

https://zuper.com.au/

https://jessicaellerm.com/