Our first episode of 2021 is a panel discussion all about legacy fundraising in lockdown. 

As we entered into this current lockdown we saw many fundraisers questioning their legacy activities and upcoming plans. So we thought this would be a great topic for discussion - to explore the challenges and opportunities for legacy fundraising during the pandemic and the current lockdown.

Our panel of wonderful guests include: 

Richard Radcliffe; Founder of Radcliffe Consulting

Victoria Friar; Regional Legacy Manager (London & South East), Save The Children UK

Steve Law; Legacy Engagement Manager, RNLI

Rachel Hedley; Legacy and in Memory Fundraiser, St Christopher's Hospice

The questions asked were:

1. Reflecting on last year, how did your charity respond to the pandemic with regards to your legacy activities? 

2. When the current lockdown was announced, did you have to rethink your legacy plans for the next few weeks/months? 

3. As the situation is changing so rapidly, how would you recommend adapting your messaging to make it appropriate? 

4. What would you say to any charities who are questioning or thinking about pausing their legacy comms? 

If you have any questions or queries please contact us at [email protected].