MAPP Trap - Legal Briefs

Legal Briefs #5 - Selective MAPP Pricing


Listen Later

Episode Five answers questions about the actual price used for a minimum advertised price policy. Should MAP be MSRP? Can a brand enforce different MAPP prices for different sellers? Is it even legal?

...more
View all episodesView all episodes
Download on the App Store

MAPP Trap - Legal BriefsBy MAPP Trap - Legal Briefs