How can the legal industry benefit from the "star reporter" talent model? In this episode of the LMA Podcast, guests explore how actionable insights, exclusivity and access can elevate legal content. They also discuss the power of multi-platform storytelling — especially on LinkedIn — and why consistency and strategy are key. Whether you're a seasoned content creator or just starting out, this conversation will inspire you to share your perspective and strengthen your digital presence.

Speakers:

Cheryl Bame, Principal, Bame Public Relations

Brian Kiefer, Director of Public Relations, Taft

Alexandra McCartha, Senior Communications Coordinator, Bryan Cave Leighton Paisner LLP

Series Description:

The LMA Podcast focuses on hot topics in legal marketing and business development with conversations driven by industry professionals.