The RTO Show "Let's talk Rent to Own"

Legend: Dennis Shields of the TRIB Group


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A handful of dealers pooled their leverage in 1983 and changed rent-to-own forever. That spark became TRIB, a buying group that now unites 198 member companies and negotiates real-world programs with the brands that power our showrooms. We sit down with executive director Dennis Shields to explore how the group won better warranties, moved policy start dates to first rental, and built distributor partnerships that keep product flowing when direct channels won’t.

Dennis walks us through the shifts that matter: why appliance warranties became a defining battleground, how TVs evolved from fragile tubes to reliable 4K panels that flipped service economics, and where smartphones quietly reset consumer expectations for everything from fridges to washers. We break down the post-pandemic container puzzle—unreliable lead times, futures pricing, and planning risk—and why many operators now pay a bit more to buy through distributors for speed and certainty. We also dig into the rise of gaming PCs, where spec-savvy consumers demand true performance and stores need vendors who can deliver GPUs, fast storage, and high-refresh displays on schedule.

Along the way, Dennis shares the habits that compound: pick vendors intentionally, communicate early, and guard your credit like an asset because it guards you back. We talk Meeting of the Minds, how small-room idea swaps grew into a flagship event, and why more vendors now show up in DC to advocate for the industry that fuels their own growth. If you’re building a smarter buying strategy, refining vendor relationships, or navigating the leap from store management to ownership, this conversation maps the playbook—and the pitfalls—of modern RTO.

Enjoyed the conversation? Follow the show, share it with a colleague, and leave a quick review so more RTO pros can find it. Got questions for TRIB or ideas for part two? Email Pete at the RTO Show Podcast.com and join the conversation.

APRO
Association of Progressive Rental Organizations

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The RTO Show "Let's talk Rent to Own"By Pete Shau